Become a Growth Platform Thought Leader
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- Patrick Colbeck
- 8th November 2022
- 6 min read
The Growth Platform is like your own personal library of scaleup focused content. Think of it as a mechanism to help the most promising tech companies scale faster and become more productive, with every tip imaginable from experts in their field.
A daily flow of new advice from experts across all industries combined with processes that have been successfully tested by entrepreneurs makes this knowledge collection invaluable for any leader looking to take their business to new heights.
All our content must help someone in the leadership team learn tangible advice that can save them time and/or effort and/or money.
To become a thought leader simply email us at contribute@technation.io with the subject line FEATURE ME
Why contribute?
Being a thought leader establishes you as a pioneer among peers and a true leader in driving the UK tech ecosystem forward.
Help others in need. When you’ve started something from scratch, it means that countless others have wasted time doing the same. The world needs your knowledge and you deserve credit for helping other scale-ups thrive
Boost your thought leadership. You deserve recognition for your fantastic work, eyes on your business and opportunities because of this. We don't believe in paying to be featured, we believe in featuring the best.
Contributors work will be featured in the following ways:
- Spotlighted in our Growth Platform Weekly Digest
- Promotion of work on our social channels
- Potential to be included in our monthly newsletter
What we're after
Expertise: You don’t have to be well known to be a contributor, but you must have an understanding about the subject you’re writing about.
Evidence: It’s not enough to know your subject — you have to prove it to the reader. Referring to supporting research is one good way to do this; describing relevant examples is another. If you have interesting data, share it with us and utilise it.
Originality: There are countless websites across the globe offering insight into the world of innovation, entrepreneurship, and scaleups - so we want the Growth Platform to stand out. We’ll be looking for a unique argument or insight. We’ll also be looking at how well it builds on what we’ve already published and whether it might inform or delight the GP audience specifically.
Usefulness: GP readers come to learn how they and their organisations can change the way they actually do things - for the better. If you can explain your thinking so that the reader understands how to apply it in a real situation, that will make it more powerful.
Writing that’s persuasive and a pleasure to read: GP readers are driven, curious, but incredibly busy. If you don’t capture their interest right away, they will move on to something else.
What we're NOT after
Coverage of big, breaking news stories: All prominent news stories are well-covered by our staff writers.
Promotional or sponsored posts: Your post should not read like a press release, a classified ad, or appear lopsided. You should also not use your post as a recruiting tool. You should always disclose any potential conflicts of interest.
Posts that use overly-technical language or terms only industry insiders would know.
Posts that infringe upon another person’s intellectual property: This includes but is not limited to trade secrets, trademarks and copyrights of any type.
Who can contribute?
Anyone can contribute to the platform. We have content from new founders through to Thought Leaders from some of the world's most respected companies are featured on the Growth Platform such as;
- Phil Burton, COO, Bloom and Wild
- Mark Logan,Former COO, Skyscanner
- Jack Mardack, Co-Founder, Oyster HR
What if I don't know what to contribute?
The first step is to find something that you are passionate about and want the world to know. It doesn't even have to be a new idea, an old concept made better; just share insight that scaling leaders can learn from.
We all have those moments where we desperately need help with something and end up googling it. Why not save others time. Share the solutions to help others like you scale and grow the UK tech ecosystem. It can be short insight like how to structure 1-1’s or long posts on learnings you faced when implementing a 4 day work week.
Here’s a few examples of content that our audience loves:
- Process and plans around hiring
- Must interview questions
- Onboarding plans
- How to run meetings as you scale
- Advice on expanding overseas
- GTM guideline
- Scaling stories
- How you overcame a certain challenge
- A new process you implemented
Our community standards
Tech Nation reserves the right to unpublish any content piece at any time.
- Content should be your own work
- Content should be clearly and concisely writte
- You should have correct spelling, punctuation and gramma
- It must contain enough information for other users, so that they can understand what is being shared with them in an easy-to-use way
- Normal article formatting - using paragraphs and complete sentences
- You must have permission to publish all information in your piece and properly cite others' work when used
- You may not promote activities which are illegal or fraudulent either because this would risk putting others' safety compromise
